Client Testimonials for Barbara Bickel, Freelance Writer
“I have contracted Barbara Bickel for many projects and assignments over the course of 10 years. She has consistently delivered superior results on time and on budget. She is a diligent communications pro and a trustworthy partner. The most recent project she managed was a global emerging market initiative for the BRIC markets. Once again, Barbara delivered great work.”
Teresa Mueller
Vice President
Public Affairs and Communications
Johnson & Johnson Medical Devices & Diagnostics EMEA
Paris, France
“Having worked with Barbara for several years at Burson-Marsteller, I can attest that she is a consummate professional. In addition to being a terrific communicator and manager, Barbara was the kind of team player who would volunteer to work late or over weekends to help colleagues working against tight deadlines. She's also great fun to work with.”
John Weckenmann
Partner, International Client Development
Global Corporate Practice
Ketchum PR
New York
“Barbara Bickel is an exceptionally responsive executive with a deep well of experience to draw upon when problem solving. In my experience working for Barbara, I learned more about strategic thinking and client service than I have in the 15 years since. Barbara Bickel is a valuable addition to any team.”
Matthew Sappern
SVP, Professional Services
Eclipsys Corporation
New York
“Barbara is a talented writer who communicates the client's message with clarity and conviction. She brings focus and organization to her projects. Her writing about complex topics is lucid and coherent. Barbara is also patient and adaptable when editing copy to serve the needs of the project. She is also an excellent team player. I am pleased to recommend her.”
Darryl Salerno
Owner
Second Quadrant Solutions Inc.
New York
“Barbara is truly a professional. I have hired Barbara for several writing assignments for various clients and in each case she has surpassed the client's expectations, providing incredible value and service. She thoroughly researches each project and consistently delivers a first rate product on target, on schedule and within budget. I would definitely recommend Barbara over and over again!”
Sheryl Checkman
Checkman Design Inc.
New York
"I've worked with Barbara Bickel over the last 5 years on a wide range of PR initiatives -- everything from brand strategy development and programming to the creation of press materials and hands-on media relations. Barbara's deep experience in the industry and ability to turn a project around rapidly with little to no need for revisions has made her a huge asset to my teams at the agencies I've recently worked at: Hill & Knowlton, Deutsch and Ogilvy PR." Kristin Gearty, Senior Vice President
Ogilvy PR Worldwide
New York, NY "When it comes to writing, Barbara Bickel has the knack. Whether it's pharmaceuticals and healthcare or business management and leadership, Barbara simply gets it. Her ability to digest complex scientific and clinical information and data, and produce two absolute essentials of writing: (1) She crafts material that is readily accessible to her target audiences, whether they are healthcare professionals or consumers/patients; (2) She writes copy that achieves an outcome; in other words, her copy sells, persuades, informs, entertains, or anything else I establish as the objective of the assignment. In my almost 30 years of healthcare marketing, I have rarely met people who can do both well.
"Through every assignment, Barbara has maintained a delightful sense of humor (critical in this business, in my opinion) and the ability to beat a delivery timetable. Her work, in short, is consistently A+. Lucky is the account team or client that can secure her services." Lee Davies, Director
Schering-Plough Corporation
Whitehouse Station, NJ
"We know we can rely on Barbara Bickel for top-quality, deadline-conscious work that satisfies our demanding clients’ exacting requirements. She epitomizes what it means to be a communications professional."
Alan Penchansky, President
The Pen Group Communications
Coral Gables, FL
"There are not enough superlatives in the dictionary to describe Barbara! She has been considered a key player on the ATS communications team since 1994, assisting us with corporate branding materials, press releases, brochures and presentations. Her ability to understand and translate complex issues into user-friendly language is instrumental in helping us communicate our messages to targeted audiences."
Harry K. Teter, Executive Director
American Trauma Society
Washington, D.C.
Call Barbara at 954-765-3555 to Discuss Your Freelance Writing Needs
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